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FNLY Social

Content that finally lands.

Your brand.Finally in the feed.

We are a UGC and design agency from Germany working for US brands. English-speaking creators from our team appear on camera for your product in our own studio, and our designers create your logo and website. You get fixed prices in US dollars, clear usage rights and a named contact person.

approx. 20

bookable creators and on-camera talent, including English-speaking creators

Studio

our own studio in Germany with in-house photographers and videographers

$149

per UGC video, paid ads for 12 months included

$790

for a logo with favicon and all file formats

What we do for you

Our core work is content and design. If you want, we also manage your channels, so everything comes from one team.

Smartphone showing a vertical video

UGC content

Videos that feel like a recommendation

UGC stands for user-generated content: videos in the native style of social media posts. Our own creators actually use your product and film it for your ads, your store and your channels.

  • Testimonials, unboxings, product demos and tutorials
  • Several hooks per video so you can test in your ads
  • Usage rights and model releases in writing
Team discussing design drafts at a table

Design

Logo, brand identity and website

A logo that works at every size, a brand identity with clear rules and a website that loads fast and gets found. You get all files and the rights to them.

  • Logo with favicon and app icons in every format
  • Brand book and social media templates
  • Websites built with Next.js, ready for search engines and AI answers
See designLogo from $790, website from $1,790
People holding smartphones, photographed from below

Social media management

Your external social media team

We plan your posts, produce the content, publish it and reply to comments. Once a month a report shows you what happened.

  • Content calendar, content and publishing
  • Community management even in the smallest package
  • Minimum term three months

UGC price calculator

How much does your UGC video cost?

Choose the number of videos, length, editing, hooks and usage. The calculator compares single prices and packages and shows you the lowest option in one minute, no sign-up needed.

Calculate your price

Formats we shoot

Each format has a different job. An unboxing builds curiosity, a tutorial answers questions before the purchase, and a problem and solution video shows why your product exists.

  • Testimonial
  • Unboxing
  • Product demo
  • Problem and solution
  • Tutorial
  • Voiceover
All formats explained

How a UGC project works

You ship your product to our studio in Germany, and we deliver your single video 10 business days after it arrives, or in 72 hours with express.

  1. 01

    Request and briefing

    You tell us what you want to promote, where the videos will run and who you want to reach.

  2. 02

    Concept and casting

    We suggest formats, hooks and matching creators from our team, including English-speaking creators.

  3. 03

    Ship your product to our studio

    You ship the product to our studio in Germany DDP, so you cover shipping, duties and import taxes. Return shipping to the US is quoted separately.

  4. 04

    Editing and revisions

    You review the videos and can request changes.

  5. 05

    Delivery with rights

    You get the finished files in the formats you need and the usage rights in writing.

For agencies

Short on creators or on-camera talent?

Many agencies have the clients but not the faces on camera. We produce UGC under your agency's name or provide talent from our team for your own productions.

Terms for agencies
  • Delivered without FNLY branding
  • NDA and no contact with your client
  • Partner discount from the first order

FAQ

Frequently asked questions

What does FNLY Social do?

FNLY Social is a UGC and design agency from Germany that works for US brands. We produce UGC videos and product photos with English-speaking creators in our own studio, design logos, brand identities and websites, and manage social media channels if you want. Your contract is with FNLY Social UG, a German limited company.

How much does a UGC video cost at FNLY Social?

A single UGC video up to 30 seconds costs $149 net, fully edited, with one hook and paid ads use for 12 months. The Starter package with three videos costs $549, and the Ads package with five videos, script and three hooks each costs $1,490.

Do UGC videos include usage rights?

Yes. Every FNLY Social package includes unlimited organic use on your own channels and paid ads for 12 months. Unlimited paid usage costs $75 more per video, and whitelisting or Spark Ads cost $150 per creator per month.

How do I get my product to you, and who pays duties?

You ship your product to our studio in Germany DDP, which means you pay shipping, duties and import taxes. Delivery time starts when the product arrives. Products stay with us or are disposed of, and return shipping to the US is quoted separately because it may trigger US duties.

Who appears in your videos?

FNLY Social works with around 20 creators and on-camera talent from our own team, including English-speaking creators. We shoot in our studio in Germany with in-house photographers and videographers. We do not shoot on location in the US.

Do your videos follow FTC rules?

We produce with the FTC Endorsement Guides and the Consumer Review Rule in mind: our creators actually use your product, scripts never invent experiences, and we never present UGC as a customer review. In your own ads the platform's ad label applies, and when a creator posts on their own account, the creator discloses the paid partnership. You approve all product claims, and this is not legal advice.

How do time zones and payment work?

We are available Monday to Friday, 11 am to 4 pm ET, and calls run on Microsoft Teams. Prices are net in US dollars. You pay a 50% deposit on order and the balance on delivery, by card or ACH.

Do you offer white label UGC for agencies?

Yes. FNLY Social produces UGC under your agency's name, without our branding and without contact with your client. Agencies get 15% off our list prices from the first order, 20% from 10 videos a month and 25% from 25 videos a month.

Start a project

Tell us what you are planning.

A few details are enough. We usually reply within one business day with a proposal and a price in US dollars.